河北大学学报(哲学社会科学版) ›› 2021, Vol. 46 ›› Issue (4): 55-64.DOI: 10.3969/j.issn.1005-6378.2021.04.005

• “庆祝中国共产党成立102周年”专栏 • 上一篇    下一篇

河北红色革命文化传播体系构建

田海舰,李慧娟   

  1. 河北大学 马克思主义学院, 河北 保定 071002
  • 收稿日期:2021-02-08 发布日期:2021-07-20
  • 作者简介:田海舰(1970—),男,河北易县人,博士(后),河北大学马克思主义学院教授、博士生导师,主要研究方向:马克思主义基本理论、社会主义核心价值观与意识形态。
  • 基金资助:
    河北省社会科学基金项目“河北红色革命文化传播方法创新研究”(HB19DD012)

Research on the Construction of Hebei Red Revolutionary Culture Communication System

TIAN Haijian,LI Huijuan   

  1. College of Marxism, Hebei University, Baoding, Hebei 071002, China
  • Received:2021-02-08 Published:2021-07-20

摘要: 建党百年,加快红色革命文化传播,有助于牢牢掌握意识形态工作的领导权、夯实中国特色社会主义文化自信根基、培育和践行社会主义核心价值观、培养担当民族复兴大任的时代新人,具有重要的时代价值和实践意义。为推动河北红色革命文化得到切实有效传播,必须加快构建红色革命文化传播体系:从传播主体维度看,政府、学校、社会组织要相互配合、协同创新;从传播内容维度看,要系统整合红色革命文化资源,深入挖掘红色革命文化精神,理直气壮讲好红色革命故事;从传播路径方法看,要实现学校教育、理论宣讲与社会实践有机结合;从传播载体维度看,要推动传统媒体与新媒体相互融合;从传播方式维度看,要推动红色革命文化公益化宣传与产业化传播协调发展,致力形成受众广泛、立体化的红色革命文化传播格局,弘扬革命文化,传承红色基因。

关键词: 河北红色革命文化, 传播体系, 构建

Abstract: In the centenary of the founding of the party,accelerating the spread of red revolutionary culture helps to firmly grasp the leadership of ideological work,consolidate the foundation of cultural confidence of socialism with Chinese characteristics,cultivate and practice the socialist core values,and cultivate new people of the times to undertake the task of national rejuvenation,which has important time value and practical significance.In order to promote the effective dissemination of Hebei red revolutionary culture,it is necessary to speed up the construction of the red revolutionary culture dissemination system:from the perspective of dissemination subject,the government,schools and society organization should cooperate and innovate with each other;from the perspective of dissemination content,the red revolutionary culture resources should be systematically integrated,the red revolutionary culture spirit should be deeply excavated,and the red revolutionary stories should be well told;from the perspective of path method,we should realize the organic combination of school education,theoretical propaganda and social practice;from the perspective of communication carrier,we should promote the integration of traditional media and new media;from the perspective of communication mode,we should promote the coordinated development of public welfare publicity and industrial communication of red revolutionary culture.It is committed to forming a broad and three-dimensional communication pattern of red revolutionary culture,carrying forward revolutionary culture and inheriting red gene.

Key words: Hebei red revolutionary culture, communication system, construction

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